Great marketing lesson!

Malcolm Gladwell on spaghetti sauce Or a different view on market research and product development

John Gerzema: The post-crisis consumer

A good speech on changes in consumer behavior in the US that I believe that in part applies also to other countries.

Seth Godin on Tribes - from TED

Buy.ology by Martin Lindstrom |Book Brief

This is a video promoting the book Buy.ology. It gives very interesting information. I've read another book by Martin Lindstrom and I believe that his one is worth reading.

Seth Godin on the tribes we lead

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes.

Seth Godin on Standing Out

Seth Godin giving a speech on remarcable things in "The pure Seth Godin Style"

Nicolae NAUMOF - PICANT: Cum dam vestea buna clientilor astfel incat acestia sa o duca mai departe

Prezentare despre marketingul modern centrat in jurul unui produs exceptional sau in jurul unui pret foarte mic, despre ofertele care se auto-propaga in piata - marketing modern.

Nicolae NAUMOF - PICANT: Particularitati ale participarii la Targuri si Expoziti

Prezentare video despre particularitatile comunicarii prin participarea la targuri si expozitii comparativ cu alte tehnici de comunicare de marketing.

Nicolae NAUMOF - PICANT: Pretul ca element al mixului de marketing

Prezentare video despre Pret ca element al mixului de marketing - ce este pretul, cum se stabileste pretul unui produs sau serviciu, tipuri de preturi la lansarea pe piata etc.

Malcolm Gladwell: What we can learn from spaghetti sauce

Makcom Gladwell speaking about clustering, one of the subjects from his book Blink.

Very interesting for marketers.

Guy Kawasaki "The Art of the Start"

A really great lecture on entrepreneurship by Guy Kawasaki based on his book „The art of a Start”

Seth Godin about things that don't work because of stupid reasons

Seth Godin giving a great speech on things that "are broken" that could easily work just fain.

Guy Kawasaki presenting his project Truemors

A great speaker on entrepreneurship and a great entrepreneur. In this presentation Guy Kawasaki talks about his project Truemors.

David Aaker speaking on "Spanning Silos"

Marketing Guru Davind Aker gives a very good lecture on Spanning Silos

Andrei Plesu despre capitalismul karaoke

Un colaj al discursului domnului Andrei Plesu de la conferinta cu autorii Funky Business. Este profund si spumos.

Seth Godin: Ideas That Spread, Win

A short video with Seth Godin about winning ideas.

All Marketers are Liars" - Seth Godin speaks at Google

A good speech by Seth Godin in his own unique style. http://video.google.com/videoplay?docid=-6909078385965257294&ei=sVyKSprUEJDJ-Abn_9WjBA&q=seth+godin

The Time Paradox - Phillip Zimbardo

This is a great lecture given by Phillip Zimbardo on how people view time.

I highly recommend this lecture to all marketers or communication professionals.

Also it is of great use for self-awareness.

http://fora.tv/2008/11/12/Philip_Zimbardo_The_Time_Paradox